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ABSOLUTELY NOT! You do not need any additional software, hosting, proxy. With your 'contact list' and 'email' - you can kickstart your campaign within like 15 minutes of setting it up.
Well, there is no software to download, its web-based software, means you can use from any web browser on any computer with an Internet connection.
Unlike other Bulk mailing solutions in the market - EmailBlaster is unique. You do any SMTP, domain, email configuration from your end. You can simply get started. By uploading your contact list, compose your email, use any 'sender/reply email' and kickstart your campaign.
We allow both subscribed and purchased email list.
We do not Sell/ Rent/ Lease/ Distribute any kind of database/ contact list/ opt-in list.
We do not have very strict bounce rate policy. However it is better to maintain low bounce for good delivery.
Yes. You can use different 'from address' for each campaign.
EmailBlaster processes bounce backs from your list automatically and update the status of the contacts as Bounced. By default your future campaign will not send to Hard Bounce addresses - however you can download and add 'Softbounce' contacts and add them to your suppression list to avoid sending emails to those contacts for other campaigns.
Your data is stored on industry-standard data servers located with some of world's largest and most reliable ISP's. We don’t provide / sell or share email databases. Your database will be 100% safe and secured. Also you can delete/export your list anytime.
We support maximum upto 100,000 emails in a day. In higher plan like 2 and 3 million, you get multiple account to distribute email volume. which means upto 200,000 emails a day.
No we do not have any contract or long term commitment agreement. You can cancel or change plan anytime. You only pre-pay for the email credits which you use.
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Well, there is no software to download, its web-based software, means you can use it from an Internet browser (like Internet Explorer, Firefox) on any computer with an Internet connection.
Unlike other Bulk mailing solutions in the market - IBM is unique. You do any SMTP, domain, email configuration from your end. You can simply get started. by uploading your contact list, compose your email, use any 'sender/reply email' and kickstart your campaign.
To make the unsubscribe link in EmailBlaster shorter and look cleaner:
In the campaign editor place the cursor where you want to insert unsubscribe link and click insert unsubscribe option located below HTML content editior as shown in the pic.
If you want to offer visitors to your web site a way to sigup to your contact list, you can create a subscription form in the system to add to your site. You will need to have a little experience with HTML to add the form to your web site.
To get started, click the "Website Forms" link shown in the top right-hand corner of the system. This will take you to the "Manage Website Forms" page. Website forms are special forms that you can create. You can create website forms to accept contacts, for someone to unsubscribe, modify their subscription details or send an email campaign to their friends.
Click the "Create Form" button to create a form. Type in a form name and make sure you choose the "Subscription" option from the "Form Type" dropdown. If you aren't sure what any of the fields are, just move your mouse over the help icon next to that field:
Creating a form to accept contacts from your web site is easy.
Click the "Next >>" button. Depending on which form options you chose, you may or may not be required to enter more details. Again, if you are unsure of anything just move your mouse over the help icon next to the field and read the help text.
Once you've created your form you'll be taken back to the "Manage Website Forms" page. Simply click the "Get HTML" link next to your new form and paste that code into your website to add the subscription form to your site.
Using the Source tab of the built-in WYSIWYG editor, you can view the direct HTML source of the emailer you're adding the video too.
From YouTube for example, you can copy the HTML code from the box provided. Once you copy this, you can then paste it into the Source tab at the place you would like it to be.
Once the code has been pasted there, you can click on the Edit tab to continue adding content until you've finished your mailer.
To add a 'Send to Friends' link in your email campaigns you will first need to create a 'Send to Friends' form in the 'Create Website Forms' section of EmailBlaster.
To do this go to 'Create Website Forms' and select 'Form Type->Send to Friend'
Continue through the process in the same fashion as you would create any other form type. Once it's been created, you can now add this to your emails.
To add the 'Send To a Friend' to your email campaigns you simply add it in like any other 'Custom Field' and send it out -- Simply click on the 'Insert Custom Field' button on the editor or the link underneath the editor.
To add an anchor to your email highlight the text that you wish to make the anchor and click the insert anchor button. Name the anchor and click ok.
Next highlight the text that you wish to make the link and click the insert link. Choose your anchor from the drop down, click ok, and you should be done.
There are 4 different types of forms that you can make use of.
A subscription form is used to allow visitors to your site to add themselves to your contact list. It allows you to gather information on your contacts in the form of any custom fields that you have created and included in your form.
To use this type of form simply create the form through the website form creation process, including any custom fields that you wish to gather information on. When you have finished creating the form you will be taken back to the Manage Forms page where you will see a link to 'Get HTML'. Clicking this link will present you with the HTML needed to use for the new subscription form.
Now you simply need to place this form code on your website. You can edit this form to make it look as you want so that it will look like your site. Just be sure to leave the code marked "Do not edit" intact. From here you simply wait until visitors make use of the form and add themselves to your mailing list.
Unsubscribe Form
This form is created and used in much the same way as the subscription form except that you cannot add custom fields to it.
Once it is created and placed on your website you can direct your contacts or site visitors here so that they can unsubscribe themselves from your contact list.
If you wish to have your emails contain double opt out, so that your subscribers do not accidentally remove themselves from your list you can link to this form rather then using the built in custom filed %%unsubscribelink%%.
Send to Friends Form
This form is used in a slightly different way. You create the form using the same process as above but when you wish to use it you need to include it in your email campaigns in the form of a custom field.
The reason for this is that a unique link is created so that you can record which contact forwarded the email on and at what time.
You simply need to insert the custom field into your email campaigns and at the time of sending it will be converted into the link and sent on to your contacts.
Modify Details Form
Like the Send to Friends form above, you create this form in the same fashion as all the rest but you include this in your email campaigns as a custom field.
In the same fashion as the Send to Friends this custom field will be converted into a unique link so that your contacts can log in and manage any details that you included in the creation of the form. This may be which contact lists they are subscribed to, what details are stored for their custom fields, even their email address.
We have disabled attachment feature. Since major ISP like Yahoo, Hotmail, Gmail and AOL block or defer bulk emails with attachment.
Avoid sending attachments in Bulk Email. Email attachments are a common tool for propagating computer viruses. As a result, some users are hesitant to open unexpected attachments. Senders of Bulk Email should consider posting files to an own hosted website and then providing instructions / link in the email to download the file. This provides some measure of authenticity.
If you create a new template or email and the images are not referenced absolutely, you will need to upload your images using the editor.
If you’re not familiar with trigger emails, they are aptly named. Trigger emails help you send highly personalized, segmented emails automatically to a recipient based on a specialized event. Common triggers are birthdays, holidays, news events, or buying history. Also, triggers can be used to add people to new, segmented lists based on their actions, perhaps clicking a link in your email or by simply opening the email.
EmailBlaster will make this job easy, with many additional powerful tools that help automate your sales efforts using triggers. Let’s take a look at some screenshots.
In the screenshot below we can see how easy it is to set up a trigger email based on a birthday. Why not send a discount coupon with a special Happy Birthday note? You may also choose to change the “on” to “before” or “after” and specify a number of hours or days before or after the birthday to send the email.
We can also use triggers to create an action within the software, such as adding contacts to additional mailing lists. In the screenshot below we can see how to setup a trigger that will send a contact an email (in this case our “December Newsletter” campaign) and add them to a new mailing list as soon as they open our email campaign.
In the final screenshot below we see how we can setup a trigger that will add a lead to two new contact lists and remove them from the list they’re currently on. In this case, it happens based on the recipient clicking a link inside an email campaign.
It’s pretty easy to see how effective mining triggers can be for your email marketing efforts. Triggers are a phenomenally easy way to automate basic tasks and generate new leads for your sales people. For example, if a recipient clicks a link in your email about a new product, you could set up a trigger to add that person to a new list called “hot leads” for your sales team.
Triggers are usually more specialized than your regular email campaigns and that’s what makes them so powerful. They can create a real sense of connection and urgency for your recipient to open, read and respond.
The most common reason for this problem is because you have invalid HTML code.
Your HTML code cannot contain mismatching tags. The ..< table >, < tr >, < td >, < div > .. and other tags have to be opened and closed on the correct positions, as defined by the HTML standards. The HTML standards can be found on the W3C website.
If you are having problems with your HTML, you could try cleaning it up by using this HTML Tidy and then use the resulted cleaned code in your HTML file.
It is easy to copy email campaign between two accounts. To copy the existing campaign, Go to campaign page and click edit option as shown below
In the wysiwyg editor, click the "HTML" button and then press Ctrl + A to select all html source code as shown below
To paste the campaign in the second EmailBlaster account.
First create a new campaign with no template option. In the campaign editor click the "HTML" button and paste (Ctrl + V) text copied from the first account as shown below
Click "Update" to save the campaign
So what does "Message only has text/html MIME parts" mean?
It means that you need to create a plain text version of your campaign along with HTML. While most contacts will be able to receive the HTML version of your message, there are still contacts out there who can only get a plain text version. Most people view their emails in HTML (which means they can see images, links in the email are clickable, and text is formatted), but email clients can be set up to display only plain-text versions of email.
When our system sends an email, it determines if the contact can receive the HTML version of the message or not. If not, the system will deliver the plain text version of the message. Plain text versions do not include any formatting at all, including bold and in some cases double-spacing.
To create HTML and Text version email - Select HTML/Text email format while creating email campaign.
Most likely if you've modified your HTML code for the subscription form, then you've probably removed required hidden fields, changed the form action path or broken the Javascript.
The best way to find out what went wrong is to get the HTML code of the subscription form from EmailBlaster , test and make sure that its working and then compare what you've changed to what was originally there.
Pay special attention to the hidden form variables, the form tag itself and the Javascript verification code.
Yes, such personalized emails what we refer to as "Custom Fields". Custom fields can be created/managed from the List option. Custom fields like First Name, Last Name, Address, Phone, Birth date etc.. are available to you by default.
To begin, your email list (csv/excel) file must have custom field column as shown below.
Step 1 - Import the contacts from a file. Watch video
Step 2 - Insert a custom fields into your email.
Option 1. You simply need to add the text such as %%First Name%% in your email content as shown below and they will be replaced when the email is sent.
Option 2. Click on the "Insert Custom Field" link underneath the WYSIWYG editor. A popup window will appear asking you to select the Custom Field you would like to insert.
Keep in mind however, that when you preview a newsletter, i.e. Send it to yourself using the preview option, the custom fields will not be parsed, because your preview email address does not contain the custom fields. In order for the custom fields, including unsubscribe to work, you must send the newsletter out to a contact list.
The most important part of your campaign is the email you will send to your contact list. Let's now look at how to create a simple email campaign by choose a professionally pre-designed email template from those included in the system.
Move your mouse over the "Email Campaigns" tab and click the "Create Email Campaign" menu option:
Creating a simple email campaign in the system.
Complete the "Create Email Campaign form". Choose "HTML" for the format. In this example we will create a basic HTML-only newsletter with graphics and formatted text. Finally, choose one of the professionally pre-designed email templates from the "Email Template" box. Use the preview link to view all of the templates. Click the "Next >>" button when you're done.
Creating an email campaign using one of the many included professionally designed email templates in the system.
When the next page loads, type in a subject line for your email campaign. This is the text contacts will see when they look at the emails in their inbox, so make it short and to the point. Scroll down the page and you will see the email editor. You can type in text content for your email here. In this example we'll just copy and paste a few paragraphs of text from Microsoft Word using the editor's "Paste From Word" function:
Creating the content of your email using the built-in WYSIWYG editor.
Under the email editor you will see two links: Insert Custom Fields and Insert Unsubscribe Link. You should always include an unsubscribe link in your email, and if you don't the system will warn you when it saves.
To insert the value of a custom field in your newsletter just click the "Insert Custom Fields" link:
Inserting a custom field into your email campaign's content.
Choose the custom field you want to add and click the "Insert" button next to it. The custom field will be added to your content and will be represented by a placeholder variable, such as %%Email%% or %%First Name%%. When the email is sent, these values will be replaced with real values from your contact contact list. For example, %%Email%% might be replaced with user1@somesite.com and %%First Name%% might be replaced with John.
Complete the "Attachments" section of the form if you want to include file attachments with your email campaign. Before clicking the "Save And Exit" button to move on, send a preview of your email using the "Send Preview" section of the form.
Congratulations, you've just created your first email campaign! Let's now move on to send it to your contact list of contacts.
If you've spent much time creating and mailing email messages, you've probably noticed that email clients such as Hotmail, Yahoo, Outlook, Gmail, etc., can display your emails in different ways. What looks great in Yahoo or Outlook 2003 may appear very different in Gmail or Outlook 2007.
The root of this problem is the variance among email clients in the level of support for CSS (Cascading Style Sheets). There is no real standard for what an email client should support and how it should go about supporting it. Every email client takes its own approach to rendering HTML and CSS – which is why an email that looks fine in one email client can look different in another.
So how can you or your designer ensure an email design remains consistent and looks great across all these different email clients?
An autoresponder lets you send an email to your subscribers a specific number of hours or days after they have subscribed to your mailing list. For example, if John signs up to your mailing list today, you can create an autoresponder to automatically send a welcome email to him 24 hours after he subscribes.
Autoresponders are often called the "marketer's dream tool", and in this article I'll show you how to setup a basic autoresponder to send an email to your subscribers 24 hours after they join your mailing list.
Important Note: You *must* have cron (the scheduled sending system) support enabled from the settings page in order to create and send your autoresponders, so make sure you check that before continuing. If cron isn't setup please contact your administrator and ask him/her to set it up for you.
To create an autoresponder, start by moving your mouse over the "Autoresponders" tab and clicking the "Create Autoresponder" menu option, like so:
To create an autoresponder, click the "Create Autoresponder" option under the "Autoresponders" tab.
The "Create Autoresponder" page will appear. Choose the mailing list you want to create the autoresponder for and click the "Next >>" button. Complete the autoresponder details form. The only required field is a name for your autoresponder, which is used to identify the autoresponder in the control panel. This name is not shown to your users.
You can optionally filter the email addresses in your subscriber list using the other options on the form, but for our example we will send to everyone on the list. Click the "Next >>" button when you are done.
The only required field is the autoresponder's name field. All other fields are for filtering the subscriber list, so we can skip those for now.
When the page loads, complete the form. Pay particular attention to the "Bounce Email" and "Hours Delayed" fields. The "bounce email" field is the email address where emails rejected by your subscribers mail servers will be sent. The "hours delayed" field tells the scheduling system how many hours after someone subscribes to your mailing list to send them the autoresponder email. "0" means it will be sent straight away.
Optionally, complete the rest of the form. If you're unsure about any of the options just move your mouse over the help tip to learn more. Click the "Next >>" button to continue.
On this page you can create the content for your autoresponder email. Enter a subject in the subject field. This is the email subject line your subscribers will see in their inbox. Enter the content of your newsletter in the editor too. Use the "Send Preview" option at the bottom of the page to send yourself a preview of the email before clicking the "Save And Exit" button.
Congratulations, you've just created your first autoresponder! Remember, you can create as many autoresponders for each mailing list as you like, so why not get creative and use autoresponders to your advantage?
So how might you use an autoresponder in your business? Here's a simple idea that's quick and easy to implement. In this example let's assume you sell poker chips online from your eCommerce website.
Create a new autoresponder that's sent 24 hours after someone subscribes to your newsletter. In it, include text and images describing your top selling poker chips and at the end include a link to "See all Top Selling Products at MyPokerChipsSite.com"
One week later schedule another autoresponder to your subscribers. In it, include links to articles on your web site that teach them how to improve their poker/roulette/blackjack game. Nothing draws people back to your web site like free articles do.
Finally, create a new mailing list and autoresponder to be sent out after 48 hours to those who order from you. Include your customer support details, including how they can contact you for help, a link to your knowledge base and any product warranty details they might want to know. Of course this is just one example, but hopefully it's given you some new ideas as to how you can use autoresponders to improve your relationship with your web site visitors/customers.
Yes you can. You simply need to add the correct place holder such as '%%First Name%%' or %%Email Address%% in your subject line and they will be replaced when the email is sent.
EmailBlaster lets you create email campaigns in various ways depending on how you work.
While EmailBlaster lets you create emails and email templates using the built in powerful WYSIWYG editor, you can also create them outside of EmailBlaster using a HTML editor such as Dreamweaver, GoLive, FrontPage etc.and upload it directly into EmailBlaster
You can also link to a HTML web page anywhere on the web and EmailBlaster will retrieve that file and use it as your email.
Microsoft Word uses a proprietory/ non-standard HTML code while saving any Word document to HTML. Thus, it is not supported by any email client such as Yahoo, Gmail and so on...
It's good to avoid saving documents to HTML from MS Word. It won't work.
So what do I do?
An Autoresponder is an email that you can set up to be a stand alone, or one of a series, that will be sent out at a set time after a person subscribes to your contact list.
For example you can set up an autoresponder to be sent immediately (0 hours) after the person signs up to let them know about a promotion you are having for new users.
You could then set up one to be sent 72 hours, or 3 days later see how they felt about your offer.
You can create your template, email campaign or autoresponder to look like your own site by first using the option to 'Import a file from a web site' when you create your email.
This will draw your information from your site and make your email look exactly like it. You can then edit it to make it as you want.
Yes, if you have an existing email template you'd like to use then you can simply upload it into EmailBlaster using the Create an Email Campaign option under Email Campaign menu.
If your template is located on your computer you can select the option to 'Upload a file from my computer'. This will upload your template into EmailBlaster .
When you create the form you will be able to view the HTML code for the form.
You can then copy that HTML code to an editor where you can modify this to look how you would like for your individual websites.
EmailBlaster automatically resizes images to have a maximum width or height of 400px to try to help users remain within their memory limits.
The unsubscribe link and all other custom fields do not show up in your newsletter when you send a "Preview", and only their respective placeholders will. This is because you are previewing the newsletter, and technically, there is no real data attached to this newsletter. When the newsletter is sent to your contact list, the unsubscribe link will show up, as well as all other custom fields.
Your import file must be in comma-separated values format (or CSV for short) to reduce the chances of errors occurring during import. If you have your list of email addresses saved as a Microsoft Excel spreadsheet then it's easy to convert that file to a .CSV file. Here's how
To save an Excel file as a .CSV file.
1) Open Excel and open the file containing your contact list.
2) On the Excel toolbar, select File > Save As. A dialog box pops up.
3) Type a new name for the file in the File Name text field.
4) In the "Save as Type" drop-down menu, scroll down to locate and select CSV (comma delimited).
5) Click Save.
a) If you see a message that the file type doesn't support multiple worksheets, click OK
b) If you get a message "file may contain features that may not be compatible file type", click Yes to continue.
6) Close the file and exit from Excel.
Custom Fields or Mail Merge Fields are used by you to personalise your emails to your customers. You can also use these fields to filter your sends so that only particular contacts receive the email depending on the details that they have saved for themselves.
How do I create custom fields?
The first step in using custom fields is to have a contact list created. When you have created this contact list you can then go to the menu option 'Contact List' and select 'View Custom Field' from there.
This will bring you to a page for viewing, editing and creating any custom fields you have already created or are planning on creating. Here you will need to select the 'Create a Custom Field' button.
This will start you through the creation process. You will have to select the type of custom field you want and name it so that you can use it in your Email Campaigns and Autoresponders. If you select to make the field 'Mandatory' your users will not be able to complete the form without entering these details.
The types of custom fields are:
When you have selected your type of custom field and named it you can move onto the next step. This step will have options such as 'Default Value', 'Field Length', 'Start Date' and so on. The most important of these is the Default Value. You can use this so that if your contact does not enter a value but you still wish to use this custom field in your email campaigns you do not have to worry about emails looking strange.
If you send an email that states <'Dear %%First Name%%,' and your user has supplied the name John you will send an email that reads 'Dear John,'. If you have set a Default value of 'Friend' and your contact does not save his/her name your email will then read 'Dear Friend,' rather then 'Dear ,'.
Viewing and editing your custom fields
To view what details are stored in your contacts custom fields you have 2 options. The first is to export your contact list and view the list of contacts as a CSV (Comma Separated Values) file. To do this you simply have to select 'Contacts->Export Contacts to a File' from the menu. When you do this you will be given the option to select which contact list you wish to export and which custom fields associated with that contact list to include in this export.
The second option is to view the list of contacts through the 'Contacts->View Contacts' menu. When you have found the contact that you wish to view/edit the detials of simply select the 'Edit' link next to their email address and you will be shown the information that that particular contact has saved on themselves.
If this method of editing contact information is too slow then you can either import the contact list again with updated information, choosing to update the current information to the imported file, or you can send a 'Modify Details Form' to your contacts.
Using your Custom Fields in your Email Campaigns and Autoresponders
When you create your email campaigns and autoresponders you will see an option, in the WYSIWYG editor, below the WYSIWYG editor and below the text box for text based email content, that reads 'Insert Custom Field'. When you select this option you will be presented with a pop up window that contains a list of all the built in custom fields and then a listing of all the user created custom fields listed by contact list.
When you decide which custom field that you wish to insert into your email campaign, click the insert link and it will be placed where the cursor was located.
This will look similar to %%Custom Field Name%% when you insert this into your email campaign. When you send your email to your contact list any details that they have saved for those custom fields will be inserted into the email in replacement of the %%Custom Field Name%%
Remember that sending a test email campaign will not replace the custom fields. Your emails will still come through with the custom field place holders to show what your email would look like.
Another thing that you should make sure to remember is that custom fields are associated with contact lists. This means that if you send an email to a contact list that the custom fields are not associated with they will not be replaced and your email will not look correct. Be sure to use custom fields for the mailing list that you intend to send it to.
To export contacts to a file, Go to list page and click "Exports Contacts" appear in the left side as shown below
Then tick yes, I would like to filter the contacts from the selected list(s). as shown below and click next to continue
Select status "Active" to export all active contacts to a file. Select "Bounced" or "Unsubscribed" to export bounced or unsubscribed contacts respectively. Select "Any Status" to export all contacts in the list including active,bouonced and unsubscribed.
Then click next and select CSV file format to export contacts to a comma delimated file. Finally click next to start the export.
If you only have a handful of contacts to add to your list, you can use the "Add Contacts" form to add them in manually.
To add contacts by typing them in, click the "Add a Contacts" option appear left side under the lists page.
Choose a list to add contacts to and click the "Next >>" button. Fill out the form by typing in their email address and values for any custom fields you've created for the contact list.
Complete the form to add a contact to the selected contact list.
When you're done, click "Save" to save the contact to the contact list and add another contact. Clic "Save And Exit" to add the contact and return to the main page of the system.
To view a list of all unsubscribed users you simply select 'Contacts->Search Contacts' from the drop down menu in EmailBlaster.
Once you have done this you need to select the option 'Specific contacts from within the selected lists below' and either select a specific contact list to see the unsubscribed email accounts for a particular contact list or '--All Lists--' to view them from all contact lists.
The next page will then give you some filtering options. You need to change the 'Status' from 'Active' to 'Unsubscribed' and click 'Next'.
This will then show you a list of all unsubscribed email accounts from the list/s that you selected.
To re activate unsubscribed users simply follow these steps.
That will take you to a page that will display all the unsubscribed email addresses for your contact list. To resubscribe them simply select the 'Edit' option corresponding to their email address and change the 'Status' to 'Active'.
Yes there is. When you are sending your email campaign and are selecting the contact lists that you wish to send to you can simply hold down the 'CTRL' key and select multiple lists.
EmailBlaster will only send the email once to each user no matter how many lists they are subscribed to.
You can do this easier from the 'View Contact List' option.
Check the box next to the contact list that you wish to change and then select the option from the drop down menu above to 'Change to HTML'.
This will change the whole list for you.
Yes. EmailBlaster can send your email to multiple/all lists at once. It also takes care of making sure duplicate copies of the email are not sent to the same person if they are subscribed to multiple lists.
When prompted to select your contact list, simply hold down the CTRL key and select the lists you wish to send to.
Yes and No. EmailBlaster will allow you to make multiple copies of a contact list using the Copy function under Contact Lists --> View Contact Lists. Unfortunately, this feature will only carry over custom field associations and other details, but will NOT copy over subscriber data. The proper way to transfer subscriber data across multiple contact lists is by using the Import/Export from File functions. By default, export will only move active subscribers, so if you also want unsubscribed/bounced subscriber data to carry across to your new list, ensure you use the "Search for contacts to export from my contact list" option, and set Activity Status to "Any"
They are unsubscribed from all contact lists.
A suppression list is a list that contains email addresses that you wish to permanently exclude from future emails you send using our service.
How to supress contacts/domain?
1. Click the lists tab
2. On the left side menu click Suppression list
3. Click Supress Email/ Domain
4. Enter the list of email addresses to supress in the text box as mentioned below image. Seperate each address with a new line. If you would like to supress whole domain, simple enter @domainame. For example to suppress every one at Hotmail, enter @hotmail.com
5. Click save to finish
Go to list - Click 'Clean Contacts' option from left side menu.
To permanently delete Unsubscribed and or Bounced contacts from your list, start by choosing a list below and click next
If you already have a list of contacts in a file on your computer, you can upload that file into the system and add the contacts to your new contact list. To start, you will need to export your contact list from your other mailing program. You should export your contact list into a CSV (comma separated value) file. A CSV file will contain a list of your contacts details in a line-by-line format, such as:
user1@site.com,MALE,Y,20030101
user2@site.com,FEMALE,N,20031014
user3@site.com,MALE,N,20020706
Move your mouse over the "Lists" tab and click the "Import Contacts" option in the left, as shown below:
This will start the "Import Contacts" wizard. Choose the contact list you want to import contacts to and click the "Next >>" button.
The example import file above includes three records, and each record is separated with a new line. Each record contains four fields, and each field is separated with a comma. The CSV file will typically have a .CSV or .TXT file extension. Start by clicking on the "Browse..." button in the form to select your CSV file from your hard drive:
To import contacts from a file, click the "Browse..." button to choose the file.
If your import file contains a line of headers like this:
EMAIL,SEX,EMPLOYED,DATE
user1@site.com,MALE,Y,20030101
user2@site.com,FEMALE,N,20031014
user3@site.com,MALE,N,20020706
... ... make sure you tick the "Yes, this file contains headers" checkbox. Click the "Next >>" button to proceed to the next step.
You will now be asked to map the fields from the imported file to the fields in the system. Simply click the dropdown box next to each field that was found in the file and match it up to the field in the system. Here's an example for an import file that included "Sex" and "Age" custom fields:
Click the dropdown next to each imported field to map it to the appropriate field in the system.
Click the "Next >>" button when you are done. Finally, click the "Start Import" button. Your contacts will be imported one by one and the popup window that appears will show you how many contacts have been imported and how many remain. You will see a final report when all contacts have been imported:
The final screen will tell you how many contacts were imported. It will also tell you if your contact file contained bad data.
Yes, EmailBlaster can be configured to automatically add an unsubscribe link to every email campaign and autoresponder if it detects that one isn't available.
Sending and segmenting the campaign
Click the "Send an Email Campaign" option under the "Email Campaigns" tab at the top of the system. Choose the mailing list you want to send to, and make sure you tick the "Yes, show filtering options on the next page" option as this is where we will segment the list.
The first step of segmenting and then sending our email campaign.
On the next step we can segment and filter our mailing list, telling the system to only send to subscribers who match certain details. In our example we only want to send to males over 21, so we fill out the custom field filtering options. You can use powerful filtering options on number fields as you can see below.
Segmenting our subscriber list using filter options.
We have chosen to only send to males over 21. The "> 21" text in the age field takes care of the age segmenting for us automatically. Click the "Next >>" button to continue and complete the rest of the sending steps as normal. The email will only be sent to male subscribers over the age of 21.
A list is a collection of your contacts details. It includes their email address and any optional fields such as Name, Age and Sex which you can create. When sending out an email newsletter, you send it to a list which means everyone on that list will receive the email.
To create a list, click the "Add New List" option appear left side under lists page.
Note: You can have multiple list.
To view the unsubscribed contacts:
You should now be presented with all of the unsubscribed contacts of the lists you selected. You can click 'Edit' for a contact and set their Activity Status to "Active" again.
There is no way to set the Activity Status of contacts en masse. Generally there is a very good reason why a contact is labelled as unsubscribed or bounced, and changing this manually could result in your server being blacklisted
One of the most common reasons for your contact lists being rejected by EmailBlaster as having bad data is because of trailing space characters on your emails.
EmailBlaster does not know what you want to do with this and treats it as a bad email.
Simply remove these trailing spaces and you will be able to import your list.
Yes you can.
Here's what you do:
1. Select the newsletter and send it as normal.
2. You can then use the "Filter" option and "Filter by date subscribed" This will give you a date field that you can select.
3. You select the date that you want to filter by, so it would be something like: Contacts that have subscribed after 20 Oct 2018.
4. Send the newsletter as per normal. It will only be sent to those that have subscribed after a particular date.
This will only send the emails to people who have subscribed after you have sent the email the first time.
To view a list of all unsubscribed users you simply select 'Contacts->View Contacts' from the drop down menu in EmailBlaster.
Once you have done this you need to select the option 'Specific contacts from within the selected lists below' and either select a specific contact list to see the unsubscribed email accounts for a particular contact list or '--All Lists--' to view them from all contact lists.
The next page will then give you some filtering options. You need to change the 'Status' from 'Active' to 'Unsubscribed' and click 'Next'.
This will then show you a list of all unsubscribed email accounts from the list/s that you selected.
This generally happens because you are trying to import a large CSV file. You can break your import file up into smaller parts and just import more files.
To export opened / unopened contacts to a file, Go to list page and click "Exports Contacts" appear in the left side as shown below
Then tick yes, I would like to filter the contacts from the selected list(s). as shown below and click next to continue
'Tick' Yes, filter by opened email campaign and select the campaign from the drop down as shown below.
Note: The list may not include opened contacts who unsubscibed your email. To include change status 'Active' to 'Any Status'.
Then click next and select CSV file format to export contacts to a comma delimated file. Finally click next to start the export.
Create your text (eg 'Click here to unsubscribe'). Highlight it (like you would when you create a regular link), click the Link button and put '%%unsubscribelink%%' as the URL.
EmailBlaster marks any unsubscribes as inactive, but does not delete them from your database. This way, if you re-import or add the same contact, they are not re-subscribed accidentally.
One of the major benefits of email marketing is that email is free, but obviously this is the same reason that spam has become so popular and so frustrating. With spam comes spam filters and with spam filters comes the blocking of legitimate email.
In our efforts to help you leverage the power of email marketing to work for your business we have listed some of the best practices that you MUST follow to achieve higher response from your email marketing campaigns.
The right selection of words
Many spam filters work by analyzing the email based on its content and the words used. Avoid words such as free, discount, offer, game, win, casino, save and so forth -- are very heavy spam trigger keywords. Below the campaign editor you get an option to check your campaign for spam keywords.
Pay attention to your formatting
When formatting your email, keep it simple and professional. Make use of small fonts and keep the layout aligned. Do not use image sizes exceed 100 KB (Maximum width 700 pixel x height 800 pixel). Excessive use of images without text content will surely add an email being flagged as spam. Many spam filters consider important email based on its text content.
Try and use a short and simple style sheet rather than using font tags excessively. Most spam filters don't appreciate a multitude of font tags and inline formatting.
Sender address
It is highly recommended to use your valid corporate/business email address for FROM address. No personal email address such as Gmail, Yahoo, Hotmail etc.
Email volume
We highly recommend you to send smaller and regular campaigns instead of one large campaign. The volume of email sent at a time should not exceed 100,000 daily. Breakup your contact list to 100,000 each and send campaigns one at a time and give time interval between campaigns. Keep your bounce rate less than 20%.
Give unsubscribe option
Include the unsubscribe link both at top and bottom of emails. Don't give your recipient a chance to click 'Report Spam'
Signature
Always include a signature at the bottom of your emails. Include your personal, company and contact details.
EmailBlaster tracks message opens by inserting an invisible tracking image in to the bottom of every message that it sends. If you find that you have a very low open rate, or if you try opening a message and find that it was not tracked, these are the most common problems:
Just like a direct sales letter, the subject line of your email is usually the most important part of getting your readers to actually read your email. If you have a compelling subject line the chance of your email improves dramatically.
According to a recent MarketingSherpa.com survey, 40% of email marketers said testing changes to just their subject line had a high impact on their return on investment (ROI). 45% said subject line changes accounted for a medium ROI and only 15% said that testing changes to their subject line results in a low ROI.
For every email you send you've got room for about 50 characters in your subject line so use them wisely to improve your open rates. Below are some tips to help improve your subject lines:
Exclaim nothing – Avoid using excessive punctuation at the end of your subject lines. Google bans punctuation from AdWords ad's for a reason – too much hype can annoy and confuse people.
EmailBlaster categorizes your campaign's bounces into 2 types:
1) Soft Bounce: Soft bounces basically mean the email was sent to the server, processed, but for some reason was returned to us. Common reasons include: "user over quota," and "server temporarily unavailable."
2) Hard Bounce: A hard bounce basically means we sent your email, and the recipient's server outright rejected it. Common reasons include: "Invalid Address", "Account does not exist," and "domain does not exist."
EmailBlaster process bounce contacts automatically
We'll process bounce backs from your list automatically and update the status of the contacts as Bounced. You won't have to do a thing. Please note by default your future campaign will not send to Hard Bounce addresses. If a soft bounce is noted for a single campaign we have attempted to send the email at regular intervals for up to 3 days. (We do what we can to help it try to get through, but we don't want you to look like an automated spambot either, so this helps keep a healthy balance.) If we get a soft bounce reported we will record that as 1 bounce. After 3 of these soft bounce reports we will update as Hard bounce.
EmailBlaster puts together the emails in the same way but links aren't tracked, open image isn't added, unsubscribe link isn't converted and the custom fields are not converted.
There are a few reasons you might not receive test campaigns. Below are some common issues with test emails and tips on how to troubleshoot them.
More Time is Needed
Email client such as Gmail, Yahoo and Hotmail can delay delivery of bulk mail to your inbox by as much as 24 hours. If you have not received your test or preview email, be sure you have allowed enough time for your webmail program to deliver it.
Your Email was Marked as Spam
There are several reason why your emails might deliver to spam folder
Corporate Spam Filters and Firewalls
Corporate spam firewalls can be especially strict when it comes to test messages. When you send a test email to multiple recipients at a company, it can look like a spam attack. Corporate emails clients also tend to flag mail that has the same "To" and "From" email address. We recommend you send test emails to personal or free email accounts, such as Yahoo/ Gmail.
Test Content and Spam Filters
It might seem logical to include words like “test” or “testing” in your test email subject lines but these can actually trigger spam filters.
Sender Email Address
Try changing 'FROM Email Address' Delivery may hamper if your sender domain address is listed in RBL.
General Test Email Tips
We recommend that you always send test campaigns to as many common email servers as possible, such as Yahoo or Gmail, in addition to your personal or corporate account to determine if it's a problem with just one email server.
By default EmailBlaster send 10000 to 12000 emails per hour. However, it varies depend upon your campaign size.
Yes, you can and you should 🙂
There could be a number of reasons for this.
1. The contacts are subscribed as Text but you are sending a HTML email campaign. Check that the email type you are sending matches the contacts preference.
2. A spam filter is picking up the email and blocking it from getting to their inbox. Your email campaign may have had link tracking or open tracking on, which some picky spam filters will use to detect a possible spam email and block it. If unsure, test your next campaign by turning off link and / or open tracking.
3. The email being sent is being bounced back for a particular reason. Check your bounce account for any bounce emails and see if any match the particular email address that is not getting delivered to.
When you send a preview email to yourself you will simply see the custom field place holders. This is because at this stage there is no contact list associated with the email at this point in time. The place holders simply show you where data will be located.
If you would like to see the data instead of the place holders you will need to add yourself to the contact list and send an email to yourself as a test.
Yes. EmailBlaster is hosted on a server. This means that it is not running off your computer. Your scheduled emails and autoresponders will continue to go even though you are not logged in.
If you are sending emails from a new or “cold” IP address, abrupt spikes in email sending volumes can harm your IP’s reputation. To prevent this, you need to warm your IP address up gradually over time to establish your IP address as a legitimate email sender among Internet Service Providers (ISPs). Properly warming up your IP address is a crucial step in building your email sending reputation and improving delivery performance.
EmailBlaster tracks message opens by inserting an invisible tracking image in to the bottom of every message that it sends. If you find that you have a very low open rate, or if you try opening a message and find that it was not tracked, these are the most common problems:
You are sending a text-only format email, instead of an HTML format email, or an HTML/Text (MIME) format email. Text-only messages cannot be tracked, as the tracking relies on an HTML image tag.
You had "open tracking" disabled in your campaign settings. Try creating a new campaign on a test list, and making sure the tracking is turned on to test this.
Major ISP Yahoo, Gmail, Hotmail block images by default. Your subscribers are not clicking "display images" or "download images" in their email clients. Since the tracking relies on an HTML image tag, all images must be "displayed" or "turned on" for a read to be tracked.
When you send emails to users that receive HTML emails you can select the option to track opens. This will make EmailBlaster receive data on what users opened what emails and at what time.
The track link clicks can be tracked for both HTML and Text emails. This will store data on what users clicked what links in what emails at what time.
These statistics are precise down to the minute.
When you send an email campaign, make sure to select the options:
If you don't have these two options selected when you send your email campaign, then your email campaign opens and link clicks will not be tracked.
What "Google Analytics" integration does is to track your links, and add "Google Analytics" specific code to the links so you don't need to add those tracking code manually.
"Google Analytics" itself must already be integrated on your website in order for the link to be tracked by Google (http://www.google.com/analytics/). So for example you got a newsletter that have a link to your website listed here:
- http://somesite.com/aboutus.html
- http://somesite.com/contactus.html
- http://somesite.com/ourlocation.html
What EmailBlaster does when "Google Analytics" tracking is enabled is to add these variables Google required to the link, so the link will become:
- http://somesite.com/aboutus.html?utm_source=MailingList&utm_medium=email&utm_campaign=Generictest To enable "Google Tracking", you must have "Link Tracking" enabled. You can then see the "Google Tracking" option in the sending page (the page where you confirm your newsletter sending) under "Link Tracking" option.
(See Screen Shot for more details).
While in "Google Analytics" page itself, you can view your campaign stats by going to the "Traffic Sources" (refer to screen shot below)
